Great British Chefs

Branded content recipe videos

Great British Chefs have an owned audience of 1.2M foodies on their hub, and monetize this audience through 3rd party advertisers. They utilize Genero to produce video recipe content for brands like Encona and Fever Tree and then distribute the advertiser funded content across their owned channels. Our first Encona content delivered over 750k views, the highest video engagement on the site to date.
Jerk chicken sub
Brazilian BBQ beef
The perfect Citrus and Herbaceous Gin & Tonic
The perfect Fresh and Floral Gin & Tonic