Social media content production.
Brands need high volumes of fresh, creative and platform-specific content for social media platforms, across written, still and video formats. Genero’s creative ecosystem can help augment your team, and supercharge your social media content production.
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Official partners with the major platforms.
We’re a trusted partner of the largest social media platforms, working closely with their teams to develop a deep understanding of ad formats, creative best practices and the nuances of each audience, while providing a content production solution to their advertisers.
Add creative capability, without adding headcount.
A creative network trained in best practices.
Our partnerships allow us to provide specialist training to the creatives, motion designers, animators, editors and copywriters in our network, to ensure we’re driving effectiveness with best-practice, mobile-first social media content and campaigns.
Across any of the native formats.
From Instagram Instant Experiences and TikTok Branded Effects to YouTube TrueView ads and Amazon campaigns, our creatives live and breathe social and have the specialist capabilities you need for any platform. Create fresh campaigns that convert, no matter the channel.
Original creative, or adapt and optimise.
or use your existing assets
Create original content
Bespoke assets created from scratch to any brief. Brand new video and static assets created using animation, motion graphics or live shot material.
Receive fresh creative ideas including storyboards and scripts.
Produce a full suite of assets, designed specifically for each platform.
Adapt existing assets
Use motion design, animation and editing to transform existing assets into optimised, mobile-first campaigns for all platforms.
Adapt TVCs, still images, stock footage, retail catalogues, e-commerce assets and more.
Best practice content for each platform, without the production costs.
A curated creator network delivering fresh, localised content for TikTok.
TikTok has an on-going need for relevant, local content to drive app downloads across different global markets. In collaboration with TikTok, we’ve further optimised the production process for speed and scale by:
Curating pools of creatives in each target market.
Incorporating monthly performance insights on key trending topics into the briefs, for a creative feedback and optimisation loop.
Delivering a bespoke post production model which decouples the live-action and post-production process.
Turning live-action content around in as little as 5 days.
unique assets to date
A new production solution for brands around the world.