An integrated campaign to show ‘a different view’
Celebrity Cruises worked with Genero to find a creative execution for their brand proposition 'A Different View' to be used across multiple campaigns for their Mediterranean and Caribbean Cruise routes. The team commissioned a UK based Executive Director to shoot the key footage and oversee additional unit directors shooting on locations in Italy and in Spain, producing 9 TVCs, social media and VOD videos, 360 videos, a trade film and a series of photographic stills.
90 Second TVC for Caribbean Cruises
30 Second TVC for Caribbean Cruises
30 Second Digital Ad for Mediterranean Cruises
90 Second TVC for Mediterranean Cruises
Latest WorkMore work
Adapting a TVC for different Asian cultures.
HP launches a new product with creative storytelling.
Social content for a whole year for IHG.
Beyond beauty with real stories of inspiring women.
Crafting mobile-first videos from product stills.
Re-imagining storytelling for the digital age.
Finding the best NZ stories, around the world.
Live event visuals + social content for a European stadium tour.