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Adapted Lexus ad smashes 500k+ views. Take a look.

Client: LexusCreator: Sam Gilmore

The brief

Lexus needed to adapt an existing TVC into custom content to engage audiences online, across multiple social media ad formats.

The work

In two weeks Genero delivered various creative ideas and filmmakers to select from, then a suite of video content in dynamic formats optimised for Facebook Canvas, Carousel and Instagram. Watch the videos and see for yourself why they generated over 500k views on Facebook alone.

YouTube 16:9

Phone

Facebook 1:1


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Sam Gilmore

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Sam Gilmore is a director, motion designer & animator from London. His past clients include Thomas Cook, Royal Mail, Ancestry.com, Netflix and Sony Music.

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