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How to take a TVC and juice it for social content.

Souq.com

Souq.com had an existing TVC but wanted to run a YouTube video advertising campaign and needed content that was fit for the variety of YouTube video ad formats. Within 2 weeks we delivered a 30 second TrueView ad, two 6 second bumper ads, a vertical video for mobile and thumbnails.

    Original TVC

    TrueView, 30 seconds

    6 second bumper

    1:1, 15 seconds

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