Travel and destination videos

Consumers watch travel videos for inspiration before they choose a holiday destination, or to get the lay of the land before they jet off to a new destination. Whether you’re an airline, hotel, cruise company or any other travel brand, you need video content to drive increased engagement and purchase intent.

Genero gives you access to local filmmakers in 180+ countries who bring local knowledge and unparalleled authenticity to your content. Whether it is a city guide, cultural documentary, destination video, TVC, or digital content, we have a proven track record of delivering amazing content across a broad range of the world’s leading travel brands.

Kuoni - 'Find Your Amazing' campaign

Kuoni wanted to build on their brand focused TVC and bring to life the brand proposition of ‘Find Your Amazing’, via destination specific video content that also drove sales of their travel packag

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Celebrity Cruises - 'A Different View' campaign

Celebrity Cruises have commissioned Genero for 9 TVCs, social media and VOD versions, 360 videos, a trade film and a series of photographic stills across the Mediterranean and Caribbean Cruise routes.

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Visit Britain - 'Sounds of GREAT Britain' campaign

Genero is Visit Britain’s preferred video content partner and we have already delivered 26 separate pieces of original video content covering different cities, regions and experiences. Each piece of

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Tourism New Zealand - '5X1' campaign

Focusing on their 'Play More Everyday' message, Tourism New Zealand were looking for videos that could feature their 5 experiences in 1 day (5X1) content theme. We generated 21 films for them via the

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Holiday Inn: Create quality digital first videos across 20 markets

Holiday Inn collaborated with Genero to produce a series of destination guide videos for their new travel platform for families, The objective was to showcase each destination

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Trivago - Recreating a TVC for new markets

Trivago had a successful existing spot that they had used in Europe, but were looking to recreate the ad for Asian markets. They worked with Genero to commission local filmmakers in Korea and Thailand

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