Key Details
on Jun 23, 2011
Aimee Allen
Calling The Maker (Sweatshop remix)
Release forms required:

Key Details

on Jun 23, 2011
Aimee Allen
Calling The Maker (Sweatshop remix)
Release forms required:

The Brief

Aimee Allen is giving you the chance to make the music video for her song 'Calling The Maker (Sweatshop remix)'. Acclaimed film directors, John Roecker and Katherine Brooks will be joining Aimee and Genero in selecting the finalists and winner. The two entries that receive the most Facebook likes will also be finalists. The winner will receive $3,000 and two runners up will each receive an iPad 2.

Guest Judges

John Roecker is an American filmmaker best known for his music videos, documentaries, and his work with Green Day. His critically acclaimed documentary, Heart Like a Hand Grenade, is an intimate look at the recording of Green Day's album American Idiot.

Katherine Brooks is one of the few female members of the prestigious Directors Guild, with credits including 3 seasons of the Emmy Award winning The Osbournes, Newlyweds starring Jessica Simpson, and MTV’s The Real World. With MTV, she helmed the network's There and Back, with Ashley Parker Angel and Tiffany Lynn, Meet the Barkers with Blink 182 drummer Travis Barker, and directed and produced The Simple Life starring Paris Hilton and Nicole Richie. Her indie thriller Waking Madison starring Sarah Roemer (Disturbia), Elisabeth Shue, Will Patton, Frances Conroy and Taryn Manning will be released July 2011.

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Artist Bio

Anybody can have their “rock,” “punk” or “folk” phase—real artists transcend boundaries and genres so gracefully that their fans hardly blink an eye. Aimee Allen is that type of songwriter. The explosive, outspoken voice behind modern rock monsters “Revolution” and “If It Feels Right” (not to mention contributions to the Grammy-nominated Hairspray soundtrack and multiple best-selling, critically-acclaimed artists) unveils a more serene side of her personality on A Little Happiness. Despite her decision to record the album in the depths of a desolate Indiana winter, Happiness radiates her sense of home in the California sunshine—its 11 introspective, largely acoustic tracks conjure the simple bliss of a drive down to the Pacific.

The record may define chill, but its conception was anything but. After separating with boyfriend and collaborator Scott Russo of Unwritten Law (Scott & Aimee delivered the scathingly sensual cult hit Sitting in a Tree in 2007), Allen’s quest to embark on her solo project was interrupted by a random gang assault outside of an L.A. recording studio last summer. “I never thought I would be able to sing again,” she remarks. “I have some memory loss, too, which is great. Turns out getting nearly beaten to death was probably the greatest thing that ever happened to me.” Allen did recuperate, recovering just in time to perform her songs for punk-rock Presidential candidate Ron Paul before a sold-out arena in Minneapolis. Still, the lingering effects of post-traumatic stress disorder altered her outlook on music. “Anything that was distorted, loud or angry overloaded my senses,” she says. Reggae always makes me happy, so this record has a lot of that sprinkled in, and I’m excited that I made a record where I can smile and dance onstage, instead of scream at people every night.”

Allen is proud that her album is free of production shortcuts, refreshingly simplified and eschewing the synthetic for the organic. Happiness is just as animated in its stories of heartbreak as its celebrations of getting over it, exemplified in both “Change in Weather” and “On Vacation.” Yet, there is an undercurrent of spiritual and social commentary throughout. “Calling the Maker” (which features one of the few samples on the album, taken from one of the first instances of recorded sound in the United States) is her plea for mercy on Judgment Day. Allen confronts organized religion while exposing her own naked fallibility in “God Talks,” and in “Save Me” (co-written with Linda Perry), implies that no one can change her but God.

The title of the record really says it all—on A Little Happiness, she courageously explores the reaches of elation and despondency, but never strays too far from the healthy, cautious optimism that defines her signature autobiographical storytelling. Allen’s strongest collection of songs to date honors the painful journey she took to create them. "I've made a lot of lyrically shocking and dark music in the past. But once you have a brush with death, things change. I'm just stoked I've made a record that shines a little light, ya know?"

Filmmakers, Cast & Crew

The following creatives participated in this project.
We have not published videos for this project. Stay tuned!

Official Selection

Client Selection
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Society celebrates everything that cannot be explained, forgetting the importance of human roots and his relationship with natural environment.

Realized by femto²

Filmed inside Ostia Antica's village and countryside (Rome).
All actors were found on site during location scouting.
All crew members are friends who worked together on the project.


The Girl: Elena Mastrogregori
The Biker: Mario Manni (and his Moto Guzzi)
The Priest: Paolo Arca

Walk-On Actors:

Giuseppe Congiu
Alessandro Fiorentino
Federico Celli
Rosanna Gorini
Aurora Viglione
Mary Heys
Patrizia Battaglia
Giuseppe Viglione
Elisa Spani
Maria Antonietta Gorini
Francesco Badolato
Jacopo di Fazio
Cristina Spinetti

Special Thanks To:
Mary Aheys
Richard Ronan
Alessandro Marcenta
Giovanni Troilo
and all the participants.


Directors and DOP: Lorenzo Gorini & Marco Waldis
Director Assistant: Cristina Spinetti
Camera Operators: Lorenzo Gorini, Marco Waldis, Cristina La Rocca
Production Coordinator: Flavio Basso
Production Assistant: Pierpaolo Palermo, Mattia Lombardo
Styling: Angelica Torelli
Still Photographer: Alessandro Fiorentino


See all Filmmakers