Kim Norman joins Genero to lead Australia & NZ
• 15 September, 2022
Genero is excited to announce the appointment of Kim Norman as Managing Director – Australia & NZ, based in Sydney. Kim joins us this week, building on 25 years’ experience in the Australian media and advertising industry, leading commercial and creative teams across print, audio, branded content, TV, digital and out of home.
Kim joins Genero after spending the last five years pioneering the Australian commercial podcast market and leading the commercial success of start-up, PodcastOne Australia, now LiSTNR, for Southern Cross Austereo.
Kim brings a wealth of experience to Genero across creative development, client management, sales leadership, market expansion and establishing high performance cultures. Kim will work closely with CEO & Co-founder, Mick Entwisle, and the existing team in Australia to continue Genero’s strong growth trajectory across Australia and New Zealand.
"We’re so excited to welcome Kim to Genero to lead our business across Australia and New Zealand. She brings extensive experience in this market, and will add some really valuable expertise to our team and clients."
“I am excited to be joining the leadership team at Genero and being part of the creative conversations with clients. Educating clients to understand the importance of tailoring their creative to the medium they're using, and how to best engage audiences are the areas of advertising I love the most. I am honoured to be part of the Genero brand, it is an amazing product that has such a strong purpose for our industry. To be part of an expanding and innovative team, knowing that my input will make an impact, is an opportunity I welcome with open arms.”
Genero is a creative and production ecosystem that provides always-on access to a global, professional network of 130,000 creatives and production partners via an end-to-end production platform, enabling brands to produce digital content at scale, for less money, faster than ever before.
Genero’s client base includes L’Oreal, Diageo, Hilton, Kimberly Clark, Procter & Gamble and the BBC, as well as major media platforms including Meta, Google, TikTok and Amazon.
The company has offices in London, Rotterdam, New York, San Francisco, São Paulo, Singapore, Melbourne and Sydney.