Our solution

Production Platform

Access any creative capability, on-demand.

A streamlined creative and production workflow, enabling collaboration, agility and efficiency.

Genero creative production process

Professional creatives at your fingertips.

Find the best ideas and creative talent for any brief, anywhere in the world. Build a network of resources to use as an ongoing extension of your in-house team.

Genero global creative network

Streamlined communication and collaboration.

We make collaborating with creative suppliers super easy. Keep communication in one place, review edits collaboratively and provide time-stamped feedback all within your brief dashboard.

Genero collaborative creative production process

Payments, legals, and all the admin taken care of.

Easily work with creatives in any part of the world, without worrying about supplier set-up or any other admin.

Genero creative production payments and contracts

Storing everything you need in the Cloud.

Master assets, edits, talent release forms, scripts, storyboards and everything related to your briefs, stored centrally for access whenever you need them.

Genero creative production cloud asset management

A pricing model that puts you in control.

  • No upfront costs

    There are no set up, licensing or other upfront charges, so it’s easy to get started with Genero. You can create a Genero account, access the platform and begin posting briefs without any ongoing commitments.

  • Set your own budgets

    You set the budget on each brief and creatives will pitch based on that budget, so you are in full control of your spend. Our team can provide guidance on the right budgets to achieve the best outcomes based on your brief.

  • Included fees

    All Genero fees are included within your budget, not added on top. Our fees depend on the type of brief and level of support you need from our team, and include access to all of our platform tools, global creative network and support from our team.

  • Flexible for what you need

    Once you begin working with us, we can tailor our ongoing fee structure depending on your needs. We can integrate with your systems and processes, customise workflows and embed teams to ensure we deliver the best possible outcomes for your business.

the platform