Documentary storytelling to BBC standards, anywhere in the world.

BBC StoryWorks needed to produce documentary-style branded series at volume, anywhere in the world, without compromising the BBC's editorial standards. Genero connects the team with documentary makers everywhere, moving 850+ briefs from concept to delivery in as little as three weeks.

The Challenge

BBC StoryWorks makes award-winning branded series for BBC.com's global audiences: short, documentary-style films about the issues shaping society, made with organisations leading change.

The bar is set by the BBC's editorial standards. The stories can be anywhere in the world. The StoryWorks team needs a way to produce documentary content at high volume, in any territory, without compromising the quality the BBC name demands.

Solutions:: Content Production
Content type:: Video
Region: Multi-market
Industry: Education & Government
Entertainment
Health and Wellness
Media

The Approach

Genero connects StoryWorks with high-quality documentary makers across every corner of the globe, on demand.Together we developed a creative framework so that every production, wherever it's shot and whoever shoots it, feels part of one shared creative vision. The platform carries each film from pre-production through review and delivery, letting the StoryWorks team manage multiple productions at once, from anywhere.The result is quality at speed, often moving from brief to delivery in just three weeks."As a fast paced, global team, we need to produce large volumes of content that meets the high quality standards of the BBC. The Genero platform connects us with talented filmmakers all over the world, allowing us to produce quality content and tell powerful stories with the speed and agility we require."Nickie Omer, Creative Director, Programme Partnerships, BBC StoryWorks