A global production solution generating documentary style brand films at scale.
The BBC is continually looking for ways to provide value for their audiences outside of the UK. As part of this endeavour, they launched BBC StoryWorks which makes award-winning branded digital series for BBC.com’s global audiences.
Combining the BBC storytelling heritage with industry expertise, they aim to look deeper into the issues shaping society through the creation of short documentary-style brand films for organisations leading change.
The StoryWorks team needed a solution for generating high volumes of documentary style content all over the world, which meets the rigorous editorial quality of the BBC and fulfils their client’s needs.
We’re proud to provide the BBC StoryWorks team with an agile solution for sourcing high quality documentary makers across a diverse number of territories.
- mini-documentaries created to date
- creative teams commissioned
We’ve worked with the team to develop a creative framework so that all productions feel consistent, with a shared creative vision. The platform tools provide a robust pre-production process and strong reviewing capabilities, allowing the StoryWorks team to manage multiple productions simultaneously and remotely.
This approach delivers high quality content with a fast turnaround and within the budget provided, sometimes moving from brief to delivery in just three weeks.
“As a fast paced, global team, we need to produce large volumes of content that meets the high quality standards of the BBC. The Genero platform connects us with talented filmmakers all over the world, allowing us to produce quality content and tell powerful stories with the speed and agility we require. It's a game-changing solution for publishers and other content creators alike”
Below is an example of one series we worked on, shooting mini-documentaries in nine different markets about how higher education institutions are instrumental to the development of sustainable and democratic societies.
Case study - Higher education series
Barbados | The Big Sky
Chile | Contra
Budapest & Vienna | Brother Bear
Kenya | Scholars & Gentlemen
Costa Rica | Elastiko Films
South Africa | Scholars & Gentlemen
Mexico | Coordenada Films
Israel | Damien Dufresne
A beautiful campaign directed by an Indigenous creator, telling First Nations stories.
Elevating creator content with a quick turn-around, trend led production.
Uncovering and producing stories about emerging subcultures across the globe.
Helping Globoplay become the home of the World Cup with 3B views on TikTok.
Strategically repositioning a beloved African drinks brand.
Global campaigns at speed and scale for Diageo's portfolio of brands.
Compelling YouTube content generating impressive brand uplift for Sharesies.
A creative solution for Qatar Tourism and the world's greatest footballers.