We’re not crying, you are! Qantas hits the homecoming nerve.
Qantas partnered with Genero to extend their major ‘Feels Like Home’ brand campaign. They were looking to generate additional video content around a theme that has been central to Qantas for nearly 100 years, bringing people home.
We invited our creative network to either submit treatments to apply for a production grant, or to go straight to production – resulting in an incredibly high calibre of production and storytelling across the 35 films.
Visually stunning films showing that NZ plays more in a day.
Consistent city guide videos for 20 markets around the world.
A fun and quirky digital ad for IcelandAir.
A beautiful campaign directed by an Indigenous creator, telling First Nations stories.
Elevating creator content with a quick turn-around, trend led production.
Uncovering and producing stories about emerging subcultures across the globe.
Helping Globoplay become the home of the World Cup with 3B views on TikTok.
Strategically repositioning a beloved African drinks brand.