Become a creator

We prove that NZ does play more in a day.

Client: Tourism New Zealand

The brief

Focusing on their ‘Play More Everyday’ message, Tourism New Zealand were looking for videos that could feature their 5 experiences in 1 day (5X1) content theme.

The work

We generated 21 films for them via the 5×1 campaign and they immediately commissioned two outstanding Genero directors to create additional campaign films for Queenstown and Rotorua.


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