The importance of casting: Your guide to hiring talent
Filmmaking techniques • 11min read
• Written by Ellie Cameron-Krepp
We’re excited to be partnering with Backstage and StarNow to give creatives on Genero the opportunity to use a VIP casting code for free posting and additional features, so you can access the largest, most diverse talent database for all your casting needs.
Whether you’re looking for actors, models, voiceover artists, influencers or other creative freelancers, we’re excited to share a special VIP code to help you more easily (and cheaply!) find talent for your next brief or project.
For 63 years, Backstage has served as the #1 resource for talent to find work with renowned entertainment studios, brands and creative agencies. With a database of over 200K performers, Backstage is a powerful talent hiring resource for fast and affordable content production.
Backstage leads the way as the most popular casting resource in North America, and is now part of StarNow, a sought-after resource for emerging actors, models, and influencers in Australia and New Zealand.
Offering a suite of industry leading tools, Backstage and StarNow allow creators to filter and verify talent, request auditions, collaborate with teams, communicate and pay talent all in one place.
Trusted by leading brands:
On Backstage or StarNow, you can now use the code GENEROVIP at checkout for free access and unlimited usage when you post a job – waiving the posting fee!
You’ll also be able to opt-in to access additional paid features for free – including a Featured listing and Print Spotlight, which will see your listing published in Backstage’s print-edition magazine.
Ready to get started? The VIP code works globally – so wherever you are in the world, you can post a job on StarNow or post a job on Backstage to get your casting notice live.
We also want to make sure you have all the support you need to use the platforms – so Backstage and StarNow are also offering in-house casting specialists to help you with:
If you need casting support, just reach out to us at support@genero.com and we’ll put you in touch with one of the casting specialists.
Want to learn more before you jump into posting a casting notice?
In 2024 we’ll also be sharing more resources on best practices for casting – including tips and tricks here on Insights and and through exclusive webinars. Watch this space!
Filmmaking techniques • 11min read
Interviews • 4min read